5.2- How to Make an Artist Website.

To make an artist website is not a mere technical task; it’s an artistic endeavor in itself. With each click, you invite the world to witness your creativity, leaving an imprint that extends far beyond the digital canvas.  So, embrace the empowerment that comes with crafting your online sanctuary, and let your website become a testament to the boundless possibilities of your artistic expression. 

In the vast expanse of the digital realm, your artist website is not just a virtual space; it’s your gallery, your studio, and the very essence of your creative soul. Building this online haven is a journey that intertwines artistry with technology, enabling you to showcase your masterpieces to the world. 

What is a Good Artist Website?

How to make an artists website

Before delving into the technicalities, close your eyes and envision your digital gallery. What is the mood you want to convey? What emotions should visitors feel? This initial visualization sets the tone for your website’s design and content.

Choose a website-building platform that aligns with your artistic vision and technical comfort. Platforms like Squarespace, Wix, and WordPress offer artist-friendly templates and intuitive interfaces, ensuring your website reflects the aesthetic essence you seek.

Your portfolio is the heart of your artist website. Organize it thoughtfully, grouping similar works and presenting a diverse range of your creations. Each piece should tell a story, creating a visual narrative that captivates your audience and leaves an impression.


An artist’s website is a constellation of creativity, each pixel a star in the cosmic gallery,
where dreams unfold and artistry dances in the ethereal glow of the virtual canvas.

How to Build a Good Artist Website.

Identity and Style:
Your domain name is your digital signature. Choose a name that resonates with your artistry and is easy to remember. If possible, secure a domain that aligns with your artist name, creating a cohesive online identity.The design of your website should mirror your artistic style.

Pay attention to color schemes, typography, and layout. Create a visual harmony that echoes your offline artistic endeavors, ensuring a seamless transition between your physical and digital realms.

Beyond the visuals, infuse your website with compelling content. Share the stories behind your creations, your artistic journey, and the inspiration that fuels your work. Engaging narratives connect visitors on a deeper level and forge a personal connection with your art.

Ensure your website is a joy to navigate. Intuitive menus and clear pathways guide visitors through your digital gallery effortlessly. Make it easy for them to explore, discover, and immerse themselves in the artistic universe you’ve crafted.

-Optimize for mobile.
Art is meant to be experienced without constraints. Optimize your website for mobile devices to ensure that your art looks just as breathtaking on a smartphone as it does on a larger screen. Responsive design is key to reaching a diverse audience.

-Integrate Social Media.
Extend the reach of your artistic endeavors by integrating social media. Link your website to your social platforms, allowing visitors to share and connect with you on various channels. Social media becomes an extension of your digital gallery.

-Engage Your Audience:
Your artist website is a living entity. Engage your audience through newsletters, blogs, or updates on your latest creations. Encourage feedback and create a community around your art, turning visitors into devoted patrons of your creative journey.

-Regularly Update and Evolve.
Art is a journey, and so is your website. Regularly update your portfolio with new creations, refresh content, and evolve the design to reflect your artistic growth. A dynamic website keeps visitors returning for the latest chapters of your artistic narrative.

Online Tools That will Help You Build Your Artist Website:

Ahrefs keyword research.

Crafting a compelling online presence involves more than just visually stunning design. It requires strategic planning and a deep understanding of what your audience is searching for. Enter the realm of keyword research, a pivotal step before building a website. 

Understanding the specific terms your audience uses enables you to optimize your content for search engines. This boosts your website’s visibility, making it easier for potential visitors to find you amidst the digital landscape.

Ahrefs boasts an extensive database, encompassing billions of keywords. This breadth ensures that you have access to a rich array of terms relevant to your industry and audience. Accurate data is paramount in making informed decisions. Ahrefs provides precise search volume data, allowing you to prioritize keywords based on their popularity and potential impact.

Get started with Ahrefs.

Surfer SEO.


Surfer SEO emerges as a perfect companion for artists seeking to elevate their online presence through meticulously crafted content. Surfer SEO goes beyond traditional keyword tools, offering a Content Editor that analyzes top-performing content in your niche. For artists, this means crafting content that not only resonates with search engines but also captivates human readers. It ensures that every word contributes to the artistic narrative, enhancing the overall impact of the website.

Its user-friendly interface and actionable recommendations make on-page SEO accessible, allowing artists to enhance their website’s visibility without delving into the complexities of technical SEO.

Artistic websites should be a pleasure to explore, and Surfer SEO recognizes the importance of readability. Its analysis considers factors such as sentence length, paragraph structure, and overall content flow, ensuring that the artist’s narrative unfolds seamlessly, providing an enhanced user experience.

Get started with Surfer SEO


In the realm of website builders, Squarespace stands as a luminous beacon for artists, offering an all-encompassing platform that seamlessly blends aesthetic brilliance with user-friendly functionality. 

With its intuitive drag-and-drop interface, building and customizing a website becomes an artistic endeavor, allowing creators to effortlessly arrange elements, showcase portfolios, and curate a digital space that mirrors their creative vision. Its extensive collection of professionally designed templates caters to various artistic styles, ensuring that artists find a canvas that complements their unique aesthetic. 

Squarespace provides seamless e-commerce integration. The platform enables artists to sell their creations directly from their website, with features like secure payment processing, inventory management, and customizable product pages, creating a virtual gallery with a built-in storefront.

Get started with Squarespace.

WPX and WordPress.

Artists seeking to weave intricate narratives across multiple niche websites find their perfect companions in WPX Hosting and the versatile WordPress platform.

WPX Hosting serves as the warp-speed engine propelling your artistic creations into the digital universe. Its user-friendly dashboard streamlines website management, allowing artists to effortlessly navigate and maintain their digital portfolios. From one-click installations to intuitive site management, WPX Hosting offers an interface that resonates with the artistic spirit.

Enter WordPress, the undisputed champion of website creation. Its flexibility and adaptability make it the perfect canvas for artists with diverse niches. From visual arts to literature, WordPress accommodates every artistic expression seamlessly. Its vast repository of plugins and themes ensures that each niche website can be tailored to the artist’s vision, creating a unique digital masterpiece for every project.

Get started with WPX and WordPress.